The UNIQUE constraint in SQL is a powerful tool for maintaining data integrity within a database. It ensures that no two rows in a table have identical values in a specified column. This is particularly important when dealing with columns that represent unique identifiers, like usernames, product codes, or customer IDs. By enforcing uniqueness, the UNIQUE constraint prevents data inconsistencies and errors that could arise from duplicate entries. This constraint is a fundamental aspect of relational database design, as it helps maintain the accuracy and reliability of the data stored within the database. For example, if you have a table of employees, a UNIQUE constraint on the employee ID column ensures that no two employees have the same ID. This constraint is enforced by the database management system (DBMS) and automatically rejects any attempt to insert a duplicate value into the column. It's important to note that the UNIQUE constraint differs from a PRIMARY KEY constraint, which also enforces uniqueness but also acts as the primary identifier for the table.